Designing user-centric health products – Elevating your customers’ digital experience

AI Quick Summary

We’re excited to be offering an introductory webinar on user experience (UX), facilitated by the ELCA Digital Agency. It will help you gain a comprehensive understanding of the major UX and user interface (UI) design principles, methodologies and tools in the life sciences sector.Learn how to seamlessly integrate UX throughout the development cycle, discover how UX methodologies can significantly enhance user satisfaction, drive business impact and improve efficiency, and familiarise yourself with real-life use cases from the healthcare sector.By the end of this webinar, you’ll be able to recognise the importance of UX by answering the following questions:How can we enhance overall user satisfaction and drive greater engagement on our platform?How can we increase user engagement and reduce bounce rates effectively?Are there any specific navigation challenges impacting users’ ability to access information promptly?How can we differentiate our digital product with stronger branding and UI?Which user pain points do we need to address urgently to improve UX?Are there opportunities to personalise each user’s experience and cater to individual preferences?What key factors contribute to high cart abandonment rates in our conversion funnel?How do we include UX activity in our development cycle?Whether you’re the owner of a product, a marketing manager, an engineer or a CEO, you really shouldn’tmiss this chance to transform your product and interface design with expert insights and practical guidance tailored to life sciences start-ups. Individual in-person session – 31st October, 9am to 5pmBiopôle members who attend the webinar will then have an exclusive opportunity to register for a complimentary personalised UX review session on 31st October. Eight one-hour sessions are available.Each session will aim to identify specific pain points and generate actionable recommendations to enhance UX in your digital product, whether it be a web solution, mobile application or business tool. By addressing pain points and improving usability, you can then enhance user satisfaction and optimise efficiency. And in turn, an optimised user experience can lead to higher conversion rates, such as sign-ups or purchases, and improve your competitive advantage.At the end of the session, you will receive a comprehensive list of key findings, alongside suggested next steps, quick wins and a possible action plan to implement these improvements effectively.Here is the link to already book your free one-to-one onsite workshop.This workshop offer is exclusive to Biopôle Community Decision Makers.SPEAKERSDaniel GlausSenior UX/UI Creative Designer at ELCA with over 12 years of experience; he specialises in complex business applications and digital landscapes.Dyane DeveySenior UX Designer with 5 years of experience leveraging UX design and business analysis to drive project success.ELCAThe ELCA Group is a leading independent Swiss provider of IT services, solutions and custom engineering. Established seven years ago, ELCA’s dedicated Digital Agency offers web and mobile development, plus UX and marketing services. Using a human-centred approach and the Double Diamond methodology, ELCA tackles a range of UX challenges to deliver impactful solutions.

Event Metadata

• Event Name: Designing user-centric health products – Elevating your customers’ digital experience
• Date: 9/9/2024 12:45:45 PM
• Administrators:
  • Switzerland Innovation Digital

Event Description

We’re excited to be offering an introductory webinar on user experience (UX), facilitated by the ELCA Digital Agency. It will help you gain a comprehensive understanding of the major UX and user interface (UI) design principles, methodologies and tools in the life sciences sector.

Learn how to seamlessly integrate UX throughout the development cycle, discover how UX methodologies can significantly enhance user satisfaction, drive business impact and improve efficiency, and familiarise yourself with real-life use cases from the healthcare sector.

By the end of this webinar, you’ll be able to recognise the importance of UX by answering the following questions:

• How can we enhance overall user satisfaction and drive greater engagement on our platform?
• How can we increase user engagement and reduce bounce rates effectively?
• Are there any specific navigation challenges impacting users’ ability to access information promptly?
• How can we differentiate our digital product with stronger branding and UI?
• Which user pain points do we need to address urgently to improve UX?
• Are there opportunities to personalise each user’s experience and cater to individual preferences?
• What key factors contribute to high cart abandonment rates in our conversion funnel?
• How do we include UX activity in our development cycle?

Whether you’re the owner of a product, a marketing manager, an engineer or a CEO, you really shouldn’tmiss this chance to transform your product and interface design with expert insights and practical guidance tailored to life sciences start-ups.

Individual in-person session – 31^st October, 9am to 5pm

Biopôle members who attend the webinar will then have an exclusive opportunity to register for a complimentary personalised UX review session on 31^st October. Eight one-hour sessions are available.

Each session will aim to identify specific pain points and generate actionable recommendations to enhance UX in your digital product, whether it be a web solution, mobile application or business tool. By addressing pain points and improving usability, you can then enhance user satisfaction and optimise efficiency. And in turn, an optimised user experience can lead to higher conversion rates, such as sign-ups or purchases, and improve your competitive advantage.

At the end of the session, you will receive a comprehensive list of key findings, alongside suggested next steps, quick wins and a possible action plan to implement these improvements effectively.

Here is the link to already book your free one-to-one onsite workshop.

This workshop offer is exclusive to Biopôle Community Decision Makers.

SPEAKERS

Daniel Glaus

Senior UX/UI Creative Designer at ELCA with over 12 years of experience; he specialises in complex business applications and digital landscapes.

Dyane Devey

Senior UX Designer with 5 years of experience leveraging UX design and business analysis to drive project success.

ELCA

The ELCA Group is a leading independent Swiss provider of IT services, solutions and custom engineering. Established seven years ago, ELCA’s dedicated Digital Agency offers web and mobile development, plus UX and marketing services. Using a human-centred approach and the Double Diamond methodology, ELCA tackles a range of UX challenges to deliver impactful solutions.