NEUNOI – Circular Kids Sneaker
Project Idea Metadata
- Project Idea Name: NEUNOI – Circular Kids Sneaker
- Date: 4/8/2025 5:12:11 PM
- Administrators:
Project Idea Description
NEUNOI is more than just a product – it’s a system.
We are developing the first repairable children’s sneaker using sustainable materials, with a local supply chain and a clear vision: to fundamentally change how we consume shoes.
What makes NEUNOI unique:
- A carefully designed, child-friendly product optimized for health and repairability
- Repair instead of disposal – including workshop networks, return systems and even DIY options
- A first functional production setup with test families and local partners
- Already featured and awarded multiple times (e.g. Swiss National Museum Zurich)
🎯 Current status:
The first small series was produced in Schaffhausen in a special local setting.
We are now preparing to scale up for market entry:
- Establishing scalable production processes (e.g. with partners in CH or IT)
- Securing communication and distribution channels (digital + local)
- Building a truly sustainable business model, e.g. subscription, take-back, or open-source licensing
- Funding and team support are essential – currently, the entire project is run by one person
📌 What we need:
Funding for:
- Production (sole, materials, partners – ideally local)
- Personnel (team building, communication, coordination)
- Digital tools (relaunching the website incl. e-shop, foot sizing tool, repair documentation, additional platform features)
🧩 NEUNOI is open to collaborations – whether as a co-producer, funding partner, designer, strategy consultant or technology partner.
Together, we can prove that sustainable consumption is not only possible – but also cool and beautiful.
“Key Characteristics of the Project Idea”
For calculation: What if 5,000 children wore NEUNOI sneakers instead of conventional shoes over five years?
Estimated CO₂e savings: 250–400 tonnes, depending on material, production and transport of the comparison models.
The savings result from:
- Fewer new purchases thanks to repairability (up to 5× extended product life)
- Shorter supply chains & local manufacturing
- Use of leftover and bio-based materials instead of entirely new resources
- Return & reuse systems
Annual savings: 40–80 tonnes CO₂e
= the equivalent of over 300,000 car kilometers per year.
NEUNOI is a repairable children’s sneaker that isn’t sold, but passed on.
Instead of buying new shoes over and over, families become part of a circular system built around design, return, repair, and smart logistics. With local partners, sustainable materials and digital tools, we’re building what might be Switzerland’s most sustainable sneaker – and the first one you don’t own.
Kid-friendly, circular, future-ready – and currently being tested by real families.